Resorts World Genting launches New membership Sky Cards



Resorts World Genting launches its all new membership Sky Cards 

Highly rewarding benefits with free stays, meal vouchers, retail & entertainment discounts and beyond


           Sky Card Launch 

The rewards programme for members of Resorts World Genting has been enhanced to make it bigger and better—and the focus this time is to provide greater value to members.

Part of the resort's transformation plan is to take its members to a whole new level of experience with the introduction of the new Sky Card program.  This means the old thematic card or Genting Rewards Cards will no longer be in use with the arrival of the Sky Card programme. 

With this introduction, it means new tiers will be introduced to expand services and benefits to all its members. The new cards, named SkyClassic, SkySilver and SkyGold will be an Integrated Resort programme that will also allow members to enjoy a host of new experiences resort-wide.  This is a development unmatched in the industry—ensures members are able to earn points and redeem them everywhere at the resort. In terms of participating merchant outlets, nearly all the outlets and retailers at the resort are involved. Further Sky card members can expect members-only offers to come their way, including free stays, meal vouchers, and retail and entertainment discounts.

Most importantly, by having Genting Points (GP) as the sole currency under the new Sky Card membership program, it offers members easy and simple ways to earn and redeem, plus also to track their membership status.

This is how it works: with every 1GP earned, members will also earn 1 Tier Point. Tier Points give members a clear understanding of their position in the membership programme.

Another benefit of the TP system is its transparency: members now have a clear idea of their membership level—and they have control over their tier status. To upgrade from SkyClassic to SkySilver, a member only needs to earn 100 TP, and to reach SkyGold, they only need 500 TP.

“Every member begins with a SkyClassic card and upon reaching 100 Tier Points, they are upgraded to SkySilver. And when they touch 500 Tier Points, they will become SkyGold members,” says Clarence Tan, Vice President of Loyalty & Mass Marketing at Resorts World Genting. He adds that Tier Points expire annually.

“We embarked on an overall re-branding of our loyalty programme to provide a new image and further engagement with our customers. Members will certainly enjoy more benefits and upgraded experiences in view of their continuous support,” he says.

“We are optimistic that the new loyalty programme will complement the Genting Integrated Tourism Plan (GITP) which aims, among others, to transform the resort into an internationally acclaimed integrated resort that will witness some 30 million visitors per year by 2020.”



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Improving customers’ experience at all levels

Over the last several years, Resorts World Genting has made tremendous progress in taking its business forward. It's all part of an ambitious plan to transform the resort and take it to a whole new level.

New offerings continued to be made, some of which are not available elsewhere in the region—and these include the opening of international brand names like Cafes Richard, Burger & Lobster and Motorino at the resort's first full-fledged lifestyle mall, SkyAvenue that has over 168 tenants when it is fully opened. Along with the new state-of-the-art cable car system, Awana Skyway, these developments are part of an exciting phase in the transformation of the resort—and reflect the resort's commitment to better serve its guests and members.

The new Sky cards are the resort's way of enhancing its membership programme—a programme that has served the resort for more than 50 years and is indeed the heart of its activity.

The resort hopes to reward members for their unwavering loyalty, acknowledging that as its business changes, so must its rewards programme. And with more unique and exciting products coming up, the resort believes it needs to extend its rewards service to a growing market. The answer, the resort believes, is an enhanced membership programme that provides more options and greater transparency in terms of tiers, and more tier accessibility.


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RM1 Million Giveaway & Win Your Dream Holiday

Those who become card members of Resorts World Genting stand to win big. By earning 1 GP (for every RM100 spent at participating outlets), they get a chance to participate in the “RM1 Million Giveaway” contest that promises RM1 million worth of prizes. The contest is from 1 June to 16 July 2017.

The “Share a Coke” campaign that is part of the new Sky Card launch program also allows the first 100,000 new members to receive personalised Coca-Cola cans bearing their names. This promotion is from 1 to 31 May 2017.

There's also the “Win Your Dream Holiday” promotion where members stand to win a trip to their dream destination and GP worth up to RM200,000 such as daily cruise giveaway from 1 to 31 August 2017.  Lucky winners will get to win either the ‘Crystal Cruise’ for two or ‘Genting Dream Cruise’ for two.  All the member needs to do is earn 20GP daily to stand a chance to win.


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Daily Cruise Giveaway

 “Crystal Cruise” for 2 winners Daily

“Genting Dream Cruise” for 2 winners Daily

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Participating outlets under the new Sky Card Rewards programme

The new developments at Resorts World Genting, particularly the opening of SkyAvenue mall and the many international brand names it houses, have added a new dimension to the holiday experience of visitors to the resort.

Everything is bigger and better, promising more enjoyment and opportunities—and this includes the list of participating merchant outlets in the resort's rewards programme. The list has grown, allowing more discounts and benefits to members than ever before.

The list covers the categories of Cafes, Health & Beauty, Beauty & Personal Care, Snacks & Confectionery, Fast Food, Ice Cream, Fashion & Accessories, Lingerie, Jewellery, Watches, Eyewear, Bags & Leather Goods, Digital Products, Footwear, and Tobacco.

Participating F&B outlets include Grandmama's, Super Heroes Cafe, Kam's Kitchen, Tampopo, Tai Bae, BMS Organics, Flavours, Babajia, Madam Kwan's, Spice Garden (Genting Grand), Kyochon, Tonkatsu, Kobe Gyu Takumi (Genting Grand), Morganfield's, Royale Vietnam, Dragon-i, Canton-i, Tokyo Secret, Just Heavenly, Madame Waffles, Gong Cha, Gindaco, Wendy's, Baskin Robbins, Inside Scoop, and llaollao. Also on the list are Starbucks, The Coffee Bean & Tea Leaf, I Love Yoo, Street Churros, Eight Ounce Coffee, Acme Bar & Coffee, and Dazzling Cafe.

Under Fashion & Accessories are the brands G2000, FOS Kids & Teens, Giordano, Padini Concept Store, Joy & Peace, Moodboard, Under Armour, Adidas Originals, Adidas Performance, Puma, Timberland, Tangs (Genting Grand), and Bonia. Under Health & Beauty are Ah Yat Abalone, Tian Ma Bird Nest, Koong Who Tong, and Soon Thye Hang, while Shizens, Sasa and Loccitane are the participating brands under Beauty & Personal Care, and Xixili comes under Lingerie.

Lazo Diamond, Regent Goldsmith, Tomei, Thomas Sabo, Poh Kong, Pandora Jewellery, Calvin Klein Timepiece, Casio, and Time Keeper Tissot Timepiece are the participating brands under Jewellery and Timepiece. Other brands participating are Opulence Eyewear, Austin Reed, Kaufman, Clarks, Skechers, and Samsung (under Digital category).

For more information, call +603 6101 1118, visit www.rwgenting.com or join the Resorts World Genting App.



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